‘SEND IT – The Esports Racing Magazine’ is the first and to date the only printed magazine focussing on the topic of Esports racing. SEND IT is released in English four times a year, with a total circulation of at least 3,000 magazines. SEND IT is a desired anachronism. Launching an analogue media in the digital world of Esports racing is actually far more logical than it might initially appear. SEND IT is haptic, the journalistic equivalent of the perfect simulator setup. The approach is to identify, analyse and process the biggest issues in the Esports racing universe. With this in mind, we are working with authors and well-known voices from the world of Esports racing, in order to cover this unique world from a totally new perspective. SEND IT is the courage to take risks, that risky overtaking manoeuvre in the final corner.